what is it
it is this weird idea that gender dictates literally no aspect of your life.
like none of it.
our name is based on the usage of genderless pronouns.
our brand is based on the need for genderless clothing.
we are inspired by a community built upon individuality and self love.
...and also the the sights and sounds of san diego, where we were founded in 2015.
we are here for anyone who wants to dress how they want and break gender boundaries.
because fashion exists for the people, and the people are rising above binary system.
equality means equal for all, and we are all equal.
join us as we forge a space within a world of unnecessary gendering, breaking down the binary code of primitive human existance.
be proud of who you are, and we'll dress you for the adventure ahead.